The Enduring Strategic Brand
59.98 RON
Acest produs este publicat la data de 10-12-2025 si vandut de Antic Exlibris. Vanzatorul isi asuma corectitudinea datelor publicate.
Descriere The Enduring Strategic Brand
Author Luc Bardin investigates precisely what it takes to build and grow a Strategic Brand - and provides an effective system of 13 vital Brand imperatives that empower the enterprise to outperform competitors and sustainably deliver the best shareholder returns.
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